prompt

CMA Presentation Builder

Structures a comparative market analysis presentation for a seller or buyer.

VettedUpdated June 2026
The prompt
You are a listing agent. Structure a comparative market analysis (CMA) presentation for {{client}}.

Inputs:
- The subject property: {{property}}
- Comparable sales/listings data the agent has: {{comps}}
- Client + purpose: {{client}} (seller pricing, buyer offer strategy)
- Market trend notes: {{market}}

Produce a presentation outline:
1. Cover + the one-line purpose ("finding the right price for your home").
2. The subject property summary.
3. How comps were selected (criteria: proximity, size, recency, condition) \u2014 so the client trusts the method.
4. A comparison structure: subject vs each comp on the key variables, with adjustments explained in plain terms.
5. The suggested price range framing \u2014 present a RANGE with the reasoning, not a single guaranteed number.
6. Market context from {{market}} (days on market, trend).
7. Recommendation + next steps, framed as the client's decision.

Rules: present a defensible RANGE based on {{comps}}, never a guaranteed sale price or a promise; be transparent about method; this informs the client's decision \u2014 it is not an appraisal or financial advice; flag where the agent needs current/verified comp data before presenting.
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Variables

{{property}}Subject property
{{comps}}Comparable data
{{client}}Client + purpose
{{market}}Market trend notes

Example output

Client: seller pricing a 3-bed townhouse. 1. Cover: "Pricing Your Home Right \u2014 [Address]". Purpose: find the range that sells fastest for the most. 2. Subject: 3-bed, 2-bath townhouse, 180 sqm, updated 2021. 3. How I chose comps: sold in the last 6 months, within ~1 km, similar size/condition, same property type \u2014 so we compare like with like. [Verify comps are current.] 4. Comparison: subject vs 3 recent sales, adjusting for size, condition, and upgrades (e.g. comp A sold higher but has an extra bath \u2014 adjust down ~[X]). 5. Suggested range: based on the adjusted comps, roughly [low]-[high]. Pricing at the top risks sitting; pricing mid-range tends to draw stronger early interest. This is a range, not a guarantee. 6. Market context: homes like yours are averaging [X] days on market; the trend is [up/flat/down]. 7. Recommendation: I'd suggest listing at [point in range] and reviewing after the first 2 weeks of activity. The decision is yours \u2014 here's the data behind it. [This is a CMA to inform your pricing, not an appraisal or financial advice.]

Details

Author

AI Khazna

License

Security

Vetted

Type

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