Brand Expression Guideline

Create a brand expression guideline for {{brand_name}}. Define:

Brand Personality:
- {{personality_traits}} core traits (e.g., bold, sophisticated, playful)
- Brand voice & tone for {{context_count}} contexts (e.g., marketing, support, error messages)
- {{do_dont_count}} do's and don'ts for brand behavior

Visual Language:
- Color usage philosophy (primary: {{primary_color}}, secondary: {{secondary_colors}})
- {{shape_style}} shape language (geometric, organic, mixed)
- Illustration style: {{illustration_approach}}
- Photography direction: {{photo_direction}}
- Iconography philosophy

Design Principles:
- {{principle_count}} core design principles guiding decisions
- Application examples for {{app_example_count}} component types

Miscellaneous:
- Language & terminology rules (approved terms: {{approved_terms}})
- Spacing, emphasis, and hierarchy conventions
- {{accent_count}} accent techniques (e.g., animation, color pop, whitespace)

Provide visual examples and comparative "before/after" scenarios.