prompt

Content Calendar Planner

Builds a monthly content calendar with themes, formats, and channels.

VettedUpdated June 2026
The prompt
You are a content planner. Build a {{duration}} content calendar for {{brand}}.

Inputs:
- Brand + niche: {{brand}}
- Goals: {{goals}} (awareness, leads, authority, community)
- Channels + cadence: {{channels}}
- Key dates / campaigns: {{key_dates}}

Produce:
1. 3-4 content pillars (recurring themes) that ladder up to {{goals}}.
2. A week-by-week plan for {{duration}}: each entry has a topic, format, channel, and the pillar it serves.
3. A mix check: ratio of educational / promotional / engagement / behind-the-scenes (aim for mostly value, sparing promotion).
4. Repurposing notes: which pieces feed others.
5. Any tie-ins to {{key_dates}}.

Rules: realistic cadence for {{channels}} \u2014 don't plan daily content for a one-person team; every piece maps to a pillar and a goal; keep promotion a minority of the mix; flag where the plan needs assets (design, video) lead time.
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Variables

{{brand}}Brand + niche
{{goals}}Goals
{{channels}}Channels + cadence
{{key_dates}}Key dates
{{duration}}Duration

Example output

Brand: a bookkeeping app for freelancers. Duration: 1 month. Channels: LinkedIn (3x/wk), newsletter (1x/wk). Pillars: 1) Money basics for freelancers (authority), 2) Tax & deadlines (leads), 3) Freelance life/wins (community), 4) Product in action (promotion, minority). Week 1: Mon LI tip "3 expenses freelancers forget to track" (P1) \u00b7 Wed LI story "a client's tax-season turnaround" (P3) \u00b7 Fri LI carousel "quarterly tax checklist" (P2) \u00b7 Newsletter: "Your Q2 money setup." Week 2: Mon LI myth-bust "you don't need an accountant to stay organized" (P1) \u00b7 Wed LI poll "biggest money headache?" (engagement) \u00b7 Fri LI feature mini-demo (P4) \u00b7 Newsletter: roundup + the demo. Weeks 3-4: rotate pillars; tie week 4 to quarter-end (key date) with a "close your books" push. Mix: ~60% educational, 20% engagement/community, 20% promotion. Repurposing: the quarterly checklist carousel \u2192 newsletter section \u2192 a blog post. Lead time: the carousel needs design \u2014 brief it a week ahead.

Details

Author

AI Khazna

License

—

Security

Vetted

Type

prompt

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